Hotel Welschen Zermatt
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Legal

Privacy Policy

Last updated: September 07, 2025

Our Core Privacy Principles

Transparency in data collection and use
Respect for guest privacy and preferences
Strict data protection and security measures
Compliance with Swiss and international privacy laws

Our Aims

Welschen Hotel & Apartments takes very seriously the security of your personal data and information that can be used to identify you. We aim to continually exceed the expectations of our guests about the products and services we offer. We do everything we can to make our guests feel comfortable. That includes the responsible handling of the data you entrust to us. We undertake to protect your data in accordance with current data protection laws in force throughout the world.

1. Why We Collect Data

It is important to us that you are informed about how we collect and use personal data. In general, we only ask for information when we need it. The main reason for collecting your personal data is to enable us to provide the services that you have requested.

To fulfill reservation or information requests
To process transactions and provide requested services
To personalize your experience based on preferences
To communicate about your stay and services
To improve our services and website functionality
To send marketing communications (with your consent)
To comply with legal obligations

2. What Data We Collect

We collect information about our hotel guests and visitors to our websites, so that we can offer an experience that exactly meets their requirements.

Contact information (name, address, email, phone)
Payment information for transactions
Stay preferences and special requests
Dates of arrival and departure
Feedback and survey responses
Website usage data and IP information
Marketing preferences

3. Consent

You may unsubscribe at any time from our marketing emails by clicking on the link contained in these emails, or by contacting us directly. In certain circumstances we will specifically ask you for your authority if we collect information that is deemed to be confidential under particular data protection regulations.

4. Data Transfer

In most cases, data collected from you is stored on a local or global database. We will not sell, hire or transfer your personal data to unconnected third parties outside our system. We may disclose your data in limited situations: when we have your agreement, when service providers need it for their duties, to comply with legal obligations, or in emergencies.

5. Cross-Border Data Transfer

We may transmit your personal data to countries other than that from which it was originally collected. Even if data protection laws in these countries are different, we will take appropriate measures to ensure the protection of your personal data in accordance with this Privacy Policy.

6. Security Measures

We are continually working to review and improve our technical, physical and logical security rules and procedures.

Password protection and strong authentication
Enterprise-grade firewalls and intrusion detection
Encryption up to 256 bits for all sensitive data
Secure Sockets Layer (SSL) encryption for all transmissions
Employee security training and access controls

7. Your Rights

You can apply to have access to your personal data that we are storing, or to update, delete or lock your personal data.

Access your personal data
Request data correction or updates
Withdraw marketing consent
Request data deletion
Object to data processing
Data portability
Receive data breach notifications

8. Online Technologies

When you visit our websites, we and our external marketing partners may use cookies, invisible pixels and web beacons to gather information. Cookies save time as they mean we can send you relevant information without you having to state your preferences every time. If you do not wish to use cookies, you can tailor your internet browser accordingly.

9. Data Retention

Your personal data is stored only as long as necessary for the purposes for which we collect and use your data. Some data may be stored longer as required by legislation or to fulfill financial or legal obligations.

Contact Us

For questions about this privacy policy or to request access to your personal data:

Welschen Hotel & Apartments

Wiestistrasse 44

3920 Zermatt, Switzerland

This Privacy Policy may be updated periodically. We encourage you to review this page for the latest information on our privacy practices.